Working Backwards: Inside Amazon, Stories, and Insights

 The authors of this program will read the preface.

Two seasoned, top-level Amazon executives give an insider's breakdown of Amazon's approach to culture, leadership, and best practices in Working Backwards.

Bill joined Amazon in 1999, while Colin began working there in 1998. These two long-serving Amazon executives expose and formalize the concepts and procedures that underpin the success of one of the most amazing businesses the world has ever known in Working Backwards. Bryar and Carr have a combined 27 years of experience at Amazon, most of it in the early 2000s, a time of unparalleled innovation that gave rise to products and services like Kindle, Amazon Prime, Amazon Studios, and Amazon Web Services. They provide unmatched access to the Amazon way as it was developed, articulated, and tested

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